Katlyn Edwards
Katlyn is an SEO strategist and technical copywriter with five years of experience helping brands grow their organic presence. She specializes in content strategy, on-page SEO, and high-impact optimizations for B2B organizations. When she’s not fine-tuning a brand’s messaging or optimizing for search, you can find her on horseback - sometimes with a bow in hand - practicing mounted archery. She’s also fluent in Japanese and always on the lookout for more languages to study.
Featured Articles
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Entity Relationships in SEO: Why They Matter for B2B SaaS AI VisibilityKatlyn Edwards • Mar 09, 2026 -
SaaS AI Visibility: The Complete Guide (No BS)Katlyn Edwards • Mar 05, 2026 -
How Generative Search Works (And Why It Matters)Brittney Fred, SEO Analyst • Mar 02, 2026 -
AI Overviews: What They Are & How to Optimize (While Google Eats Your Lunch)Katlyn Edwards • Feb 26, 2026 -
Google Knowledge Panel Optimization: Your Brand’s Digital First ImpressionBrittney Fred, SEO Analyst • Feb 23, 2026 -
What Doesn’t Work for AI Visibility (And Why You’re Probably Wasting Your Time)Katlyn Edwards • Feb 20, 2026 -
AI Recommendations vs AI Citations: What B2B SaaS Leaders Need to KnowBrittney Fred, SEO Analyst • Feb 17, 2026 -
How to Measure AI Visibility Over Time (And Actually Know If It’s Working)Katlyn Edwards • Feb 13, 2026 -
Understanding Query Fanout: How AI Search Really Works (and Why Your SEO Strategy Is Obsolete)Brittney Fred, SEO Analyst • Feb 10, 2026 -
Is Your Website Invisible to AI Search? This Checklist Reveals What You’re MissingBrittney Fred, SEO Analyst • Feb 06, 2026