No concept has been more top-of-mind for SEOs in recent years than E-A-T. As a quick refresher: Expertise, Authoritativeness, and Trustworthiness refers to your content’s overall credibility in Google’s eyes.  E-A-T is incredibly important when it comes to topics that

Remember the early days of Uber and Lyft? People were buzzing about the innovative transportation solution known as a “ride-sharing app.” Of course, “ride-sharing app” was a brand new industry term. As a result, few people were searching for

What is keyword cannibalization? Keyword cannibalization occurs when you have two or more pieces of content on a website that rank for the same keyword. This usually happens when Google cannot understand which page to prioritize in the search

How much traffic will you receive if you invest in link building? This is a question we hear often from prospective clients interested in our white hat link building service. It’s difficult to make predictions in SEO for a

You’ve probably heard about Fiverr sellers offering large quantities of backlinks from high-DR sites, with some sellers offering this service for as little as $5.  Sound too good to be true?  If you do a quick Google search to