Yes! Also known as inbound or external links, backlinks direct traffic from one website to another. Think of a backlink as an endorsement from a an authoritative source, much like a restaurant recommendation for an out-of-town guest. Quality backlinks notify search engines that a destination URL (i.e., your website) can be trusted as credible and safe. The more quality backlinks directed to your website from other top-authority sites, the higher it will rank on Google and other search engine results pages (SERPs). 

White hat backlinks, as opposed to black hat links, are regarded as safe by Google and other search engines if:

• A real person is likely to read the article that links back to your site
• The backlink makes sense and has appropriate context in the article

Provided these two things are true, a backlink is white hat and we don’t see that changing any time soon. As a one-way link building service, we do this by never agreeing to “reciprocal linking” with other sites in exchange for a high quality link. This is a frowned upon technique.

Black hat link building is any practice that attempts to violate search engine guidelines and beat the algorithms, with examples including keyword stuffing and poor content quality. Search engines consider black hat links as potentially unsafe and run a high risk of incurring a penalty.

Linkflow’s backlinks are 100% white hat.

There are typically three efficient ways to gain white hat backlinks:

• To have website content so outstanding and unique that other sites find it and voluntarily link to it on their own (these are known as natural links and have become EXTREMELY difficult to achieve)
• To pitch existing content or an idea for a guest post to a relevant, high-authority publication or website to create a backlink
• To develop relationships with editors and journalists at reputable publications, which trust the quality and relevance of our content for posting or agree to create a backlink in their own content

We use methods #2 and #3 and constantly work to build our network of website publishers to improve your opportunities for backlink placements.

Our backlinks are 100% white hat.

As a high quality seo link building service, we create backlinks that are optimized with your keywords in mind, based on the extensive research we conduct while preparing your SEO roadmap, and designed to drive traffic to the pages on your website that generate the best conversion to revenue.

We only work with high-authority websites and publications, which are well-regarded by Google and other search engines and most likely to improve your rank on SERPs.

Successful link building requires effective relationships. We have established a large network of editorial relationships with high-authority publishers. Together, we build the backlinks you need to drive high-intent traffic that is ready to buy. We focus on your SEO so you can do what you do best: grow your business.